A 'show stopping' video to kick off CIMA's President’s Conversation event
The Chartered Institute of Management Accountants (CIMA) is a leading membership body that offers globally recognised professional qualifications in management accounting.
CIMA run a series of events with the president of CIMA Andrew Miskin in conversation with industry luminaries targeting CFOs from some of the biggest companies in the world. Westgate were tasked with creating a 'show stopping' video to kick off the first President’s Conversation event with Dominic Barton, Global Managing Director of McKinsey & Co. and other special guests.
We created a sophisticated, impactful video conveying the key themes of management accounting to engage the audience – this was the perfect cue to kick off the event. We also developed all key marketing collateral for the event using a strong eye catching ‘look and feel' we developed alongside the video.